ABOUT US
25+ Years of Hands-On Dealer Experience Behind Every Solution
MyMoto wasn’t built in a boardroom. It was built by a team that has spent more than 25 years working directly inside the Australian automotive industry — across dealership operations, data and technology, digital marketing, and marketplace development.
That experience shapes everything we do. We understand how dealerships operate because we have worked within them — managing departments, building integrations, and navigating the same systems and pressures our customers face every day.
CHOOSING US
Why MyMoto
When we design a solution, we’re drawing on real problems we’ve encountered firsthand. That’s what sets MyMoto apart — not just the technology, but the depth of understanding behind it.
Dealership Operations
Direct experience managing multi-site dealer groups and the operational complexity that comes with running them at scale.
Data and Technology
Over a decade building DMS integrations, reporting infrastructure, and digital platforms from within the automotive sector.
Digital Marketing
Performance media and growth marketing expertise developed specifically for automotive — not adapted from other industries.
Marketplace Development
Website and marketplace solutions conceived and built from inside dealership groups, grounded in genuine commercial experience.
OUR TEAM
The People Behind MyMoto
MyMoto is led by a team of automotive industry professionals who have spent their careers working at the intersection of dealership operations, technology, and digital growth. Each brings a distinct area of deep expertise — and a shared commitment to building solutions that make a real difference for dealers.
Together they represent decades of experience across some of Australia’s largest dealer groups, automotive technology platforms, and performance marketing organisations.
Daniel Romeo
Chief Executive Officer
Tom Harris
Chief Operating Officer
Oscar Barret
Head of Technology
Arno Dolz
Head of Growth Marketing
Terri Lightbown
Head of Product
Jacob Pollard
Business Intelligence Manager
Connect with the team today
We’d love to hear from you. Whether you’re an existing dealer partner or exploring what MyMoto can do for your business, our team is ready to talk.